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HighIQ - The Cannabis Training Standard

The Cannabis Industry is booming!

$100B+ Market by 2030

$100B+ Market by 2030

$100B+ Market by 2030

The legal cannabis industry is projected to surpass $100 billion by 2030. Companies that invest in training and talent now will shape the future of this booming market. 

440K + Jobs Supported

$100B+ Market by 2030

$100B+ Market by 2030

400K + people already work in cannabis. The talent is here. What’s missing is standardized training to keep pace with the industry’s growth. 

$1B Training TAM

$100B+ Market by 2030

$1B Training TAM

There’s over $1B on the table for cannabis training. The industry’s exploding, but the playbook doesn’t exist yet. That’s the gap we’re here to fill. 

What is High IQ

High IQ is the cannabis industry’s first standardized, scalable training ecosystem.

High IQ trains the people who power the cannabis industry — from cultivation to retail to consumers — through one trusted, global platform.  


High IQ is designed to bring structure, consistency, and trust to a rapidly growing but fragmented cannabis market. 


We deliver modular training tracks for every part of the cannabis value chain, from cultivation and retail to leadership teams and consumers — blending compliance, product knowledge, customer experience, and safe-use education into one integrated platform.


Built by industry veterans with deep expertise in large-scale learning and regulatory environments, High IQ provides the backbone businesses need to train their teams, engage their communities, and stay ahead as the industry evolves.

Who We Serve

Consumers & Community

Cultivation, Processing & Supply Chain

Cultivation, Processing & Supply Chain

For new and experienced consumers seeking trustworthy education in a noisy market.

  • Safe use basics and responsible consumption 
  • Label literacy, dosing, and product type education 
  • Video based initial offerings
  • Gamified, Duolingo-style learning that builds knowledge and loyalty

Cultivation, Processing & Supply Chain

Cultivation, Processing & Supply Chain

Cultivation, Processing & Supply Chain

For growers, processors, manufacturers, and distribution partners ensuring quality and safety from seed to sale.

  • Standardized grower training with compliance modules
  • GMP-based standards for edibles and lab practices 
  • Logistics, security, and seed-to-sale integrity certifications tion and long-term success.

Frontline Retail Teams

Leadership & Operations

Leadership & Operations

For budtenders, shift leads, and store managers who set the tone for the customer experience.

  • Foundations in product knowledge, responsible sales, and compliance
  • Translating regulations into clear, customer-friendly guidance
  • Customer interaction and service scenarios that build trust and repeat business

Leadership & Operations

Leadership & Operations

Leadership & Operations

 For team leads, multi-site operators, and business owners building scalable teams.

  • Leadership and coaching for emerging managers 
  • Hiring, onboarding, and workforce development playbooks 
  • Multi-state readiness and operational standardization tools

Why High IQ?

Provides Standardization for a Fragmented Industry

Provides Standardization for a Fragmented Industry

Provides Standardization for a Fragmented Industry

The cannabis industry is growing fast, but training is inconsistent and mostly compliance-only. 


High IQ sets the standard with a unified curriculum that works across states, roles, and business types — bringing the kind of structure that ServSafe brought to food service.

Scalable Across the Entire Value Chain

Provides Standardization for a Fragmented Industry

Provides Standardization for a Fragmented Industry

High IQ isn’t just for consumers and budtenders. 


It’s built for cultivators, processors, dispensaries, leadership teams, regulators, and consumers — providing modular tracks that grow with your business.

Designed by Experts, Ready for Real-World Rollout

Provides Standardization for a Fragmented Industry

Designed by Experts, Ready for Real-World Rollout

Created by industry veterans with 20+ years of global experience, High IQ blends compliance, customer experience, leadership development, and gamified consumer education into one platform — with analytics, certifications, and integration capabilities that make scaling easy. 

Download Our Fact Sheet

High IQ Fact Sheet (pdf)

Download

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